Here are some key take-aways from this video.
1. We did not run any ads for this business whatsoever until the end of August of 2022.
2. We started the year 2022 with only 2 units and added the 3rd one in June and the 4th one in August.
3. Approximately 90% of the revenue in 2022 (and earlier) came from organic SEO results and word of mouth.
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